Skip to main content
All Collections FAQGeneral
Win Prizes in Our New Travel Behavior Study
Win Prizes in Our New Travel Behavior Study

Learn how you can participate in a new travel behavior study in the DFW area.

Emmett Murphy avatar
Written by Emmett Murphy
Updated over a week ago

Latest Winners

We're excited to announce our first set of Travel Behavior Study winners!

November 2024 Winners:

  • Grand Prize ($2500): Heather T.

  • Second Prizes ($750 each):

    • Liesl J.

    • Casey B.

  • Third Prizes ($200 each):

    • Dong N.

    • Liz G.

    • Leah G.

    • Clayton R.

    • Christy M.

    • Norma R.

Congratulations to all our winners!

This month, we distributed a total of $5,200 in prizes. Remember, every point you earn gives you another chance to win in our monthly drawings.

Didn't win this time? Keep participating! Your daily actions not only earn you points for future drawings but also contribute valuable data to improve transportation in the DFW area.

Stay tuned for December's winners, and keep earning points to increase your chances of winning next month!

About the Travel Behavior Study

Every day, thousands of people use GoCarma to qualify for 50% toll discounts when traveling with someone else in their vehicle. We have enabled Dallas-Fort Worth commuters to receive more than $3.5 million in toll discounts.

Now, you can also win prizes for using GoCarma as part of a new travel behavior program.

We’ve partnered with the Texas Department of Transportation (TxDOT), North Central Texas Council of Governments (NCTCOG) and Texas A&M University Transportation Institute (TTI) to better understand the decisions people make about their travel on Dallas-Fort Worth roads.

We’re also exploring the potential for reducing traffic congestion by offering incentives to people who are willing to try a new way to travel.

Over the next 12 months, you’ll have the chance to earn points for various travel actions, such as taking a less congested route on your commute, or departing at a different time of day.

You’ll also be able to earn points for other tasks, such as completing some surveys.

Each point you earn will automatically be entered into a monthly prize drawing.

By participating, you’re also helping to fight traffic and guide future driver incentive programs.

How to Join the Travel Behavior Study

Starting in September 2024, we will start inviting GoCarma users to participate in the program. Over the next 12 months, we hope to include everyone in the program.

When you receive an invitation, you can opt in by opening the “Rewards” button in the app menu. Simply tap on “I’m In”.

How to Earn Points

After you opt in to participate in the travel behavior study, you will be able to view a list of ways to earn points. For example, there may be tasks to engage in certain travel behaviors, such as:

Off-Peak Travel on I-35W

Small changes make a big difference! Earn 75 points each weekday morning you travel on I-35W between 5 a.m. and 7 a.m. or 9 a.m. and 11 a.m.

Please note: if you don't see this reward opportunity listed on your Rewards screen you are not eligible to qualify for these points.


To qualify, just drive on I-35W any weekday morning between the above hours. When you reach your destination, you can confirm that you received points by tapping on the "Rewards" button in the app menu and then tapping on the top-left where you see the number of points you have earned in the month to date. Each time you complete this task, you'll receive 75 entries into the prize drawing at the end of the month!

Try an Alternative to I-35E

Do you sometimes travel on I-35E? Did you know that Harry Hines Blvd often offers a less congested alternative? Earn 75 points each day you travel on Harry Hines between I-12 and Downtown Dallas.

Please note: if you don't see this reward opportunity listed on your Rewards screen you are not eligible to qualify for these points.


To qualify, just drive on Harry Hines at any times between I-12 and Downtown Dallas. You'll qualify for 75 points, which will be entered into the prize drawing at the end of the month. Don't forget, you can always check your current points score by opening the Rewards screen. Tap on your points balance to see a full statement of all the points you have earned.

Monthly Odometer Photo

Earn 200 points for submitting a photo of your vehicle’s odometer, once per month.


Once per month, you'll receive 200 points when you submit a photo of your vehicle's odometer. Just tap on Monthly Odometer Photo and follow the in-app instructions. After you submit the photo, you'll be able to see the 200 points you earned on your points statement.

Complete Surveys

Earn 400 points for completing surveys about your travel behavior.


Earn 400 points straight away just by completing a short survey about your travel behavior. After you complete the survey, you'll see that 400 points have been added to your points balance for the month. That means you'll be entered into the monthly prize drawing an additional 400 times that month!

How to Win Prizes

At the end of each month, each point you earn will result in one entry into a monthly drawing. The prize winners each month will be posted on this page.

Past Winners

September 2024:

  • Grand Prize ($2500): Karla D.

  • Second Prizes ($750 each):

    • Scott S.

    • Jamal H.

  • Third Prizes ($200 each):

    • David W.

    • Nicole C.

    • Madison H.

    • Lea P.

    • Elizabeth M.

    • James M.

  • Bonus Prize ($750) for 1500+ points: Jenny F.

October 2024:

  • Grand Prize ($2500): Michael R.

  • Second Prizes ($750 each):

    • Jennifer R.

    • Landon D.

  • Third Prizes ($200 each):

    • Lauren H.

    • Sarah D.

    • Cheryl W.

    • Monica T.

    • Elizabeth S.

    • Kristina S.

Did this answer your question?